Govt invites public scoring on 5 shortlisted Ladakh Tourism logos

LEH: In pursuance of the initiative to select an amended/revised ‘Logo’ for Ladakh Tourism, and in continuation of the selection process, the Department of Tourism, Administration of Union Territory of Ladakh hereby invited all residents of Ladakh aged 15 and above to actively participate in the process of allotting ‘Marks’ /assigning a ‘score’ to the 5 shortlisted logos for the Ladakh Tourism. The following are the terms & conditions.

Marking/Scoring Guidelines: Eligibility: Only residents of Ladakh, who are at least 15 years old, are eligible to participate in this evaluation process.

Submission of details for verification: As part of the evaluation process, participants are required to enter their details to prove their status of residence (residents of Ladakh only) and their age. This can be done by uploading a scanned copy of their Aadhaar Card, Ladakh Resident Certificate (LRC), Voter ID, or any other Government ID proving age and residence. The personal information will be kept confidential and used solely for verification purposes, and shall not be used for any other purpose without consent of the concerned person.

Scoring Process: Accessing the Marking/Scoring Form and Reading Instructions: Participants shall access the ‘Marking/Scoring Form’ using the provided link and read all instructions and guidelines before proceeding marks/score. Link: https://forms.gle/JoooPoX7Vy5vZGt59.

Initial Registration with Participant Details: Prior to scoring, participants shall complete to allot initial registration formalities by providing their details as required. This step ensures accurate and verified data collection.

Logo Description: Each logo option is accompanied by a description box that explains the vision of the designer behind the logo. Participants are encouraged to review and understand this vision while evaluating the logos.

Assigning Scores to Logo Options: Participants are requested to allot marks/assign a score ranging from 0 (lowest) to 10 (highest) to each logo option based on their evaluation.

Clarification on Logo Sequence: It is important to note that the sequence of logos presented in this form does not represent the rank, priority, or score of the logos. The order is for presentation purposes only.

Single Evaluation per Individual: Each individual is permitted only one evaluation. In case multiple submissions are identified from a single source using contact numbers, email addresses, or government IDs, all evaluations from that source will be cancelled.

Marking/Scoring Timeline: The marking/scoring process will be open for a duration of 10 days, commencing from 26h September to 5th October, 2023.

Annexure: For a comprehensive view of the shortlisted logos, please refer to the Annexure appended to this communication.

Background on the Selection of top 5 Logos: The top 5 logos presented for evaluation were meticulously chosen through a collaborative effort. A dedicated ‘Logo Committee’ comprising local stakeholders, union & association leaders from the tourism industry, artists, and leading graphic designers from Leh and Kargil was formed, as recommended by the Ladakh Autonomous Hill Development Council (LAHDC), Leh and Kargil. This committee reviewed and shortlisted the top 5 logo suggestions from a pool of 246 entries received from the residents of Ladakh.