The Pakistan Super League (PSL) has decided to prohibit surrogate advertising, with franchises being informed of the government's decision at the Lahore Governing Council meeting scheduled for Tuesday. Surrogate advertising, where foreign companies rebrand using news coverage, became prevalent in PSL 8, raising concerns. The government has now imposed a complete ban on surrogate advertising, leading the PCB to include the matter on the council meeting agenda. Franchises will be directed to comply with the government's instructions, and the meeting will also address the finalization of the event's venue and dates, proposed between February 8 and March 24. #PSL #Advertising #Surrogate #Pakistan
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Section 5 of The Cigarettes and Other Tobacco Products (Prohibition of Advertisement and Regulation of Trade and Commerce, Production, Supply, and Distribution) Act, 2003 prohibits the advertisement and promotion of Cigarettes and other tobacco products. It is illegal to place advertisements for cigarettes or other tobacco-related products which includes advertisements in Newspapers, TV Ads/Radio Ads, Online Ads, etc. Such Ads may include banners on buildings, distribution of pamphlets, handbills, or other types of documents. Exceptions to this rule include Advertisements inside the warehouse and shops where tobacco products are sold and on the packages in which they are sold. . . . . . . . . . #surrogateadvertising #surrogateadvertisements #tobacco #COTPAACT #saynototobacco #consumerprotectionact #consumerinsights #bnblegal #legalarticle #lawarticle
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Notice should be served at Company’s registered office: Maharashtra SCDRC in Consumer Case against Decathlon
https://www.scconline.com/blog
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5moWelcome news and just wanted to add the real definition of "Surrogate advertising" for people confused like myself i.e. Surrogate advertisements are essentially a substitute advertisement for the goods which cannot be directly advertised due to the prohibition of law, the goods that form the corpus of such prohibition are: tobacco products, Alcohol, Narcotic substances and other such products.